T ROWE PRICE

WAY BACK WHEN

T. Rowe Price analysts know all the right companies in US Equities. And they've known them for quite a while. In fact, since way back, when flares and mullets were acceptable business attire. This campaign about lasting relationships really stood out in a space where everyone already knows everything.

A photo booth at industry events allowed delegates to share a vintage-style photo of themselves on social media